North American Auction Company
Live Auction

Fine Montana Collector Sale - April 2023

Sat, Apr 22, 2023 11:00AM EDT
Lot 695

Highlander Flat Top Beer Cans c. 1950s (2)

Estimate: $150 - $300

Bid Increments

Price Bid Increment
$50 $10
$100 $25
$500 $50
$1,000 $100
$2,000 $250
$5,000 $500
$10,000 $1,000
$50,000 $2,500
Featured in this lot are these two vintage Highlander flat top beer cans from the Missoula Brewing Company in Missoula, Montana circa 1950s. Joseph Wagner established the original Missoula Brewing Company in 1890, which had its headquarters at 109 West Front Street in Missoula. The first Highlander Beer was manufactured in 1910 after permission to use the name was granted by the New York Highlanders (soon to become the Yankees). Highlander was a staple beer of Montana households for decades, with its brewery by then prominently positioned at the base of Waterworks Hill close to Rattlesnake Creek. Highlander thrived throughout Montana and the surrounding regions when Prohibition ended until the brewery shut its doors in 1964. The cans show slightly different logos and backgrounds. The first can shows a white background with, "Highlander" in solid black lettering and "Beer" in red lettering below. Above the Highlander text, in the left hand corner is a logo with an eagle in a red circle reading, "Honest Value Quality Unexcelled" in white lettering. On the right hand side of the Highlander text, it reads "Premium Quality Product" in blue lettering. The bottom of the can reads, "Brewed And Canned By Missoula Brewing Company" in black lettering. The second can in this set Overall the cans are in good condition with no dents or creases in the can and both show good, readable logos. The cans measure 2 5/8" in diameter and 4 3/4" in height.

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