North American Auction Company
Live Auction

New Year January Western Collector Sale

Sat, Jan 23, 2021 11:00AM EST
Lot 437

Large Custer's Last Fight Film Poster c.1922

Estimate: $1,500 - $3,000

Bid Increments

Price Bid Increment
$0 $5
$50 $10
$100 $25
$500 $50
$1,000 $100
$2,000 $250
$5,000 $500
$10,000 $1,000
$25,000 $2,500
$100,000 $5,000
From a re-release of the movie in the 1920s, this large, vividly colored lithograph was printed in two sections by the Otis Lithograph Co. The multi-sheet sections are attached as one piece. Pictured is a soldier lying on the ground as two Indians attack him with tomahawks and knives. Thomas Harper Ince (1880 – 1924) was an American silent film producer, director, screenwriter, and actor. Ince was known as the "Father of the Western" and was responsible for making over 800 films. He revolutionized the motion picture industry by creating the first major Hollywood studio facility and invented movie production by introducing the "assembly line" system of filmmaking. He was the first mogul to build his own film studio, dubbed "Inceville", in Palisades Highlands. Ince was also instrumental in developing the role of the producer in motion pictures. His “Custer's Last Fight” (1912) production was one of his most successful. Thomas Ince’s 1912 three-reeler was starred and directed by Francis Ford, the brother of John Ford, who would become the most famous director of Westerns. The Indians are treated as vicious, cowardly savages, which would not be true of most Custer movies after this one. There is slight roughness on the edges and various tears and splits throughout the piece, as shown in the photographs. Nothing is missing and the overall visual of the poster is in good condition. This poster will make a beautiful display piece. This piece measures approximately 78” x 41”.
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