Lot 25

Original 7Up Sign Design by Peter Max c. 1970's

Estimate: $400 - $800

Bid Increments

Price Bid Increment
$0 $5
$50 $10
$100 $25
$500 $50
$1,000 $100
$2,500 $250
$5,000 $500
$7,000 $1,000
Featured in this lot is this original 7 Up sign design by Peter Max circa 1970's. The sign features a wonderfully and professionally crafted thick plastic design that shows the 7Up logo with psychedelic looking colors and shows flowers in the bottom right and left corners of the sign with a rainbow seen around the 7Up logo. Peter Max (born Peter Max Finkelstein, October 19, 1937) is a German-American artist known for using bright colors in his work. Works by Max are associated with the visual arts and culture of the 1960s, particularly psychedelic art and pop art. The condition of this sign is fair to good with some cracks to the upper corners of the sign and shows some wear to the outside edge of the sign but otherwise in fair to good overall condition. The measurements of this sign are 36 5/8" x 72 3/4" x 2".