For your consideration is a hard to find, vintage Schiltz Beer electric advertising sign, circa 1950's. The Joseph Schlitz Brewing Company was an American brewery based in Milwaukee, Wisconsin, and once the largest producer of beer in the United States. Its namesake beer, Schlitz, was known as "The beer that made Milwaukee famous" and was advertised with the slogan "When you're out of Schlitz, you're out of beer". This trapezoidal shaped, advertising sign shows a vintage red and white backlit plexiglass panel, advertising "Schlitz." It has a sturdy metal frame that is silver in color, although appears to have once been gold colord. It is in working condition, and shows in good condition overall. The back is marked "Form No. 535F" and this piece measures approximately 15 1/4" X 12", and is 3" deep.